Have you ever given it a thought? Instagram, Facebook-owned social networking channel has over and above 300 million users who are always active to connect with friends, family members, and other people in the contact list.
Instagram was incorporated in the year 2010. Since inception, none of Bollywood celebrity has failed to use this platform to showcase their pictures to their fans and followers. Most of the Bollywood Industry stars and other Social influencers have used and in fact, are still using this platform to target their audience in the near future.
With the advent of Instagram, other Social networking and marketing strategies took a new path to business growth. Most of the people are in habit of visualizing data. This is the main reason to why this Instagram platform has grown to such an extent in a very short span.
Most of the startups and the successful entrepreneurs are following this path. There is no denying the fact that nothing comes without advantages and disadvantages. Some of the Instagramers who are complaining about this platform might have ignored the basic things and made mistakes.
We are here with 5 common mistakes that the successful people have done in the past. These mistakes would help you to learn some new things and give you the strength to avoid them at any cost.
Let’s see the 5 common Instagram marketing mistakes that everyone should avoid:
1. Not Setting A Business Goal
Using Instagram as a part of Digital Marketing strategy without setting any business goal. Running any business without proper goal-settings is almost similar to running in a race without actually knowing about the finishing end.
Well, we won’t say that your goal should be a short-term one. You can plan for one-complete year and work accordingly.
2. Not Mentioning The Link To Your Business Website
Instagram allow you to share photos, create stories, and enjoy visual data without any hassle. If you are using this platform from business point of view then do not forget to mention your business’ website link at the end of your Instagram post.
3. Private Profile
If you are using this platform from business point of view then you need to choose ‘public profile’ as your profile status inside of personal profile. The harsh truth is that when someone would see ‘private profile’ he or she would immediately take a left turn. Making your profile private means you don’t want any followers to your profile.
4. Poor Content Management
When the content management is poor and the same content is posted at a regular interval of time. If there is a good reason to share your photo once again then you can use the same photo and share it.
When you develop the habit of posting your photos regularly but you don’t have any latest photo then the human nature would force you to share old pictures only.
Carelessness while responding to the comments raised by the followers. If someone raises an issue then your technical team should immediately respond and fix the bug.